How It Works

  1. Contact us
  2. Fill us in your specific needs
  3. We find, vet and recommend the right specialist for your needs
  4. You interview the agent(s). We are confident that you'll be impressed.
  5. Once hired, the agent has a far higher chance of getting the job done because they've been properly selected
  6. The referred agent pays us a transparent, nominal referral fee when the transaction closes.
  7. You pay us no out of pocket fee.
  Broker Guidance was conceived because over the years our principal had found too many consumers who were the victims of non brokered or under  (poorly) brokered transactions. In virtually all cases, their trouble was rooted in their choice of professional, or their choice to go it alone and not hire a professional. Most consumers don’t know the first thing about truly and accurately vetting their choice of agent. They are all too often swayed by a company’s hype, the agent’s boasts, and marketing disguised as actual qualifications. Broker Guidance helps consumers cut through the puffery, hype, self promotion and get to the real matters that will help them make the right choice of advocate There are hundreds if not thousands of well meaning articles, blog posts and other content designed to coach the public in how to choose the right agent. In most cases, while the information is fact-based and well-intended, it isn’t tailored to the specific needs of the consumers and all too often they still make the wrong choice. Common mistakes aren’t just choosing an inexperienced agent. It can be choosing someone because they have local expertise as a buyer agent but they aren’t a good listing agent. Or they are a market leader with a high volume of transactions but their personal service is not there. Worse yet, consumers are misled to believe that cheaper is better, and choose based on fee structure and not competence or professionalism. Doing your own research is like searching for medical symptoms online and self diagnosing. Why not go to a doctor? With broker guidance, you get the professional assistance of a broker who hires and fires agents for a living, with no conflict of interest or hype. What if, instead of making the decision on your own, in something you do only a few times in your life, you got the advice of an expert who hires agents for a living at no out of pocket cost to you? What would be the downside? None!